ICONA MILANO is the symbol of the added value of the “made in Italy”. If you want to be in the list of the greatest professional make up brands, you need to guarantee an excellence in your formulations but also a special touch. 

A new way to live the makeup: a sophisticated mixture of vintage symbols and modern images. A makeup revolution. A range of ultra performing products with a fancy soul and a strong personality.

 ICONA MILANO aims to be the leading international brand of quality professional make-up with a clear and strong italian identity. Icona is representing the best part of professional makeup brands. Part of italian makeup brands. Part of european makeup brands.  A synonym of quality, fashion, the perfect balance between tradition and innovation. 

 Made in Italy with A Fancy Soul And A Strong Personality. (Short picture with Phrase)

 Every woman can be a “beauty icon”. Woman: you can play with your own image and with beauty and fashion. You can make yourself a symbol. ICONA MILANO professional makeup products promises to reveal the iconic allure that is inside each woman.

The ICONA MILANO woman is a very self-aware, market-aware and demanding consumer who looks for quality in details, performance in formulations as well as cosmetic color trends and innovation. You doesn’t  look for ephemeral products. You look for “master pieces” that identify your taste and image.

• Colour & texture: the cromatic impact of the range is immediate. The textures are diversified. Comfortable and easy to wear. Results are flawless.
• Security: products are formulated and manufactured following the most restricted quality regulation. The guarantee of the “made in Italy” makes ICONA MILANO a really safe brand.
• Style: Italian fashion, design and beauty tradition are mixed with a modern style, creating a vintage chic allure of the brand. The trends translated into product and color concepts are always extremely easy and ready to wear.

ICONA MILANO is:

• Colour & texture: the cromatic impact of the range is immediate. The textures are diversified. Comfortable and easy to wear. Results are flawless.
• Security: products are formulated and manufactured following the most restricted quality regulation. The guarantee of the “made in Italy” makes ICONA MILANO a really safe brand.
• Style: Italian fashion, design and beauty tradition are mixed with a modern style, creating a vintage chic allure of the brand. The trends translated into product and color concepts are always extremely easy and ready to wear.

Brand’s mission is to constantly offer excellent formulations, innovative concepts, real “master pieces” that become essential beauty tools and cosmetic accesories that complete a woman’s outfit